Thoughts & Views

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Thoughts & Views2020-07-27T14:34:42+02:00

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Stone keenly takes part in the global conversation and embraces all digital platforms to highlight issues relating to the communication environment. Clients also benefit through Stone’s promotion and recognition of their activities.

Accenture is committed to Gender Mainstreaming in South Africa

Ntombi Mhangwani Accenture Africa Director Integrated Marketing & Communications and Lead Women’s Forum Gender mainstreaming in the workplace has been a longstanding discussion across the globe for decades. Although progress has been made in recent years to implement policies that favour diversity and gender equality, many of the gains are now at risk of being rolled back due to the widespread COVID-19 pandemic and resultant grim economic outlook. The compounded economic impacts are felt especially by women and girls since they are generally earning less, saving less, holding insecure jobs or living close to poverty. As the

Aug 5th, 2020|

Nurturing customer engagement while social distancing

According to Willem S Eksteen, Chief Executive at Stone, this pandemic demands social distancing, so now more than ever, well-thought-out communication engagement is critical to business continuity to connect people and maintain relations. Everything has changed and what we knew as normal is now different. We foresee new competition and more competition as people reinvent themselves and innovate their businesses in the race to attract audiences. As business engagement strategists, we need to look at how we manage communication engagement intelligently. Covid-19 came to be the reset button for our world. There is massive innovation afoot: everything is becoming

May 12th, 2020|
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